Varun Murugesan thoughtfully unpacks the highs and lows of UX research, and tells us why it’s important to be a fruitful researcher. This episode includes:
How has Karate shaped Varun’s UX research practice?
What three methods are essential for UX researchers to master?
How do you know when you’ve done enough research?
Who is Varun Murugesan?
By day, Varun is an Associate Research Manager at Best Buy, one of the world’s largest retailers of consumer electronics. By night he is the Co-Founder and Head of Research of Apple & Banana, the UX research community he started with his two brothers.
Apple & Banana helps to educate both non-researchers, such as PMs, designers, and engineers, as well as new UX researchers, on how to improve their research skills through simple, insightful, and well designed content.
Before Best Buy, Varun was a UX Researcher at Facebook. There, he helped the business to understand the future of Facebook Groups, a product that - at the time - had almost 1 billion users.
Find Varun here:
Apple & Banana:
Book (upcoming): https://www.appleandbanana.org/bookwaitlist
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Host: Brendan Jarvis